Apogee IS carried out successfully the first live broadcast via Web and sms of the car rankings of Rally Thermaikos, which took place in Thessaloniki. Friends of motor sports had the chance to be constantly posted on the evolution of the race and the drivers' rankings using either the A.O.TH. Website or the special sms notification service, which was available during the Rally. The broadcast was made feasible by using options available on Apogee Essence Content Management System. Thermaikos Rally is one of the prominent motor sport events in Greece that took place this year for the 35th time. "web.gif" www.aoth.gr (Thessaloniki Motor sports Club)